Get CX, UX and Usability right

With this mini-course powered by psychology

For the design of products and services, the terms Customer Experience, User Experience and Usability are critical to get right. In design teams they often lack a clear-cut definition and operationalisation. Instead, there exists multiple logics with vague, overlapping and even contradictory definitions. This lack of a shared explicit understanding negatively impacts design. This video provides an operational account to help fix that.

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    All teaching is carried out by professionals with both practical experience and academic backgrounds

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    All our teachers use the tools they teach on a daily basis. For us, there is not gap between theory and practice.

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Rune Nørager

Senior Human Factors Specialist, PhD

Over the past 20 years, Rune has worked on building a bridge between evidence-based psychological theories and design tools and processes. In this teaching, Rune introduces the design-psychological tools he developed and illustrates their use on a multitude of project cases from his work across various industries.

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